We help technology companies grow their business.
Flexible and on-demand financial and strategic advice.
We provide ad hoc strategic financial support whenever you need it. Get a grip on your numbers and make well-informed decisions based on in-depth analyses.
Financial modeling: Liquidity planning, cash flow profile.
Business plan: Budgeting, forecasting, (exit) scenario planning.
Investor readiness: Positioning the company for a successful raise.
Due diligence: Preparing dataroom for raising process.
Board and investor reporting: Solid financial metrics and KPI’s.
Reporting: Setting up easy-to-update periodic management reports.
CFOaaS: (Temporarily) managing the financial team as CFO.
We understand the nuances that come with early-stage investments. Complex cap tables, liquidation preferences, ratchets, tag- and drag along rights, and other usual terms. Time is your most precious resource, and you should spend it on growing your company. We support you every step of the raising process, and ensure you get the best terms along the way.
Investor targeting: Identify the right investors for your business and its goals.
Pitch deck: Generate a compelling pitch deck on your company and the opportunity.
Financial modelling: Create a financial model that makes sense and impresses potential investors.
Dry-run investor pitches: First impressions matter. Show up prepared and nail the first contact moment.
Term sheet negotiation: While balancing the needs of your current and future investors, we are 100% committed to your best interest.
Due diligence: Data room preparation and Q&A management.
Negotiation support: Collaborate with your legal advisor to ensure you have the best terms both commercially and legally.
Selling your equity is never a small decision, and the process can be overwhelming. We help you define and execute the best strategy for your personal and financial goals. From preparing the right materials up to signing at the notary, we will ensure you close the transaction at the true value of your company.
Exit planning: Define your intended outcome of the sales process, and how to get there.
Sales documentation: Structured and concise storytelling in your information memorandum.
Buyer landscape: Leverage our experience and network, and ensure all the right buyers (local and international) are involved.
Process coordination: Ensure you are guided and well-informed every step of the way.
Due diligence: Data room preparation and Q&A management.
Negotiation support: Collaborate with your legal advisor to ensure you have the best terms both commercially and legally.
Congratulations on your startup journey! Building a company from the ground up is an incredible achievement. As you embark on the path of raising capital, it’s important to recognise that securing funding can be a challenging endeavour. Closing the round will certainly call for celebration, but the road there can be frustrating, stressful and filled with uncertainty. Be sure to utilise your network wherever you can. Reach out to other entrepreneurs, buy them a pizza and they will tell you everything you need to know about funding (this is an underutilised tactic).
Executing a successful funding round requires careful planning, strategic execution, and a deep understanding of the fundraising landscape. We can help you prepare the required materials, navigate the process and avoid common pitfalls during negotiations. At pre-seed rounds we will facilitate your efforts, as showing up with an advisor generally will not help the process. But we’re here to guide and support you every step of the way.
Some general tips:
Typical questions we get from our clients
Unless one of your founders has a financial background, this likely applies to your company until you have reached a certain maturity. We understand that managing finances without a dedicated CFO can be challenging for early-stage companies.
As a part-time CFO, we offer flexible and on-demand support tailored to your needs. We can help you gain control over your financials, provide accurate figures to impress investors, and create an easy-to-use financial model. Additionally, we offer an outside-in view for important decisions, challenging assumptions and refining your thinking. Schedule a 30-min intro call to learn more about our services and how we can assist your company in effectively managing your finances and impressing investors.
To address your current liquidity needs, it would be best to explore alternative solutions rather than incorporating them into a regular fundraising round. For investors the purpose of a regular round is to secure capital for growing your business, not to repay existing financial obligations. We can work closely with you to find creative solutions, such as bridge loans, optimizing working capital, pursuing grants, or seeking other forms of non-dilutive financing. By addressing your short-term needs separately, you can enter a new fundraising round with a clear focus on pursuing your ambitious growth plans. Let's collaborate to identify the most suitable approach for your specific situation and set your business up for success.
Certainly. Determining the value of a company, especially in the early-stage or rapidly growing phase, involves several approaches, each with its own considerations. While valuation analyses may not always have a definitive scientific outcome, we can determine how the market would currently value your company.
Our expertise lies in explaining how investors typically assess the value of companies in different stages, equipping you with the knowledge and confidence to engage in valuation discussions with potential investors. Contact us to discuss your specific needs.
While there is no one-size-fits-all answer, several factors can help guide your decision-making process. These factors will vary depending on the stage of your business. As a rule of thumb, raise while you still have a sufficient runway to allow for flexibility during the negotiations. Runway equals negotiation leverage. Also don’t raise for the sake of raising. Do it because you have clear goals for the funds, and you can explain how it is going to significantly accelerate your growth trajectory.
At the highest level, you should realise VCs are a business. You need to be able to explain to investors how they will make money out of your company. Consider your own preparedness if you can do this. Have you developed a compelling business plan and investor pitch? Are your financials in order, and do you have a strong answer as to how you are intending to spend the funds? Have you identified the right investors to approach, and have you considered your potential blind spots and challenges?
This is where we come in. We can help you fine-tune these elements and significantly increase your chance of success.
Absolutely. Developing a comprehensive fund raising strategy is essential for success. Before launching a funding process, it is important to take one step back and define your ambitions and goals. How long will the current round take you, and when do you aim to become profitable? Do you foresee multiple funding rounds, or are you considering your exit? All of these considerations help define a comprehensive financing strategy.
We can work with you to create a tailored roadmap that encompasses all stages of the fundraising process. This includes setting realistic milestones, determining the optimal funding amount, and identifying the most effective fundraising channels for your business.
The decision to hire an advisor for fund raising depends on several factors. While many venture capitalists prefer CEOs to take on the full work load of raising capital and view it as a core responsibility, there are situations where hiring an advisor can be beneficial. Aspects to consider are your confidence in preparing all the necessary materials and financial analyses, whether you have a good understanding of venture capital legal documentation, and whether you can dedicate a significant amount of time without compromising your company's growth.
It's also important to consider the opportunity cost of executing a process yourself and potential benefits of having an advisor. Most founders cannot excel in all aspects of the fund raising process while simultaneously focusing on growing their business. Hiring an advisor can help alleviate the workload and allow you to concentrate on strategic business development. As an added benefit, focusing on growing your business and communicating commercial successes and interesting (potential) partnerships during a fund raising process will give you leverage during the negotiations. If you're looking to streamline your fundraising efforts and maximize your growth potential, we can offer the expertise and assistance you need.
Absolutely. Feel free to schedule an intro call and we can discuss the various options that you have. It's important not to rush into a decision and consider alternatives beyond the parties that have approached you. We can help you define your funding strategy and how you can best achieve your goals. If the analysis indicates that launching a broader process would be beneficial, we can manage that for you, expanding your pool of potential investors.
Alternatively, if you prefer to pursue a one-on-one process with the interested party, we will ensure that you are well-prepared and positioned to negotiate the most favourable terms. Our goal is to support you throughout the process and help you make informed decisions that drive the success of your fundraising efforts.
Yes. We are well-versed with the nuances that come with both venture deals and traditional M&A processes. Both know their own typical terms, and require different approaches. We can support with most standard term sheets and if required and/or desired, can link you to specialised venture and M&A legal advisors within our network.
We help founders grow their business.
Cardinalis was founded by me, Bas Scheele (1987). I used to work for a top-tier consultancy firm and for a global corporate, doing acquisitions and investments within the technology space. Through Cardinalis I provide independent CFO and advisory services to next generation technology companies.
Having experience as corporate finance advisor and M&A/venturing manager at a $25bn+ conglomerate, I have experienced both sides of the table. I want to use this experience to help next generation technology companies achieve their true potential.
Track record
We help founders grow their business.
Cardinalis was founded by me, Bas Scheele. I used to work for a top-tier consultancy firm and a global corporate, doing acquisitions and investments within the technology space. Through Cardinalis I provide independent CFO and advisory services to next generation technology companies.
Having experience as corporate finance advisor and M&A/venturing manager at a $25bn+ corporate, I have experienced both sides of the table. I want to use this experience to help next generation technology companies achieve their true potential.
Track record
Let’s talk about how to scale your business.
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